Soap actor premieres new phone drama

Matthew James-Bailey has begun a new chapter in his acting career with the release of Make Me a Match, a 60-episode scripted series designed specifically for vertical smartphone viewing. The show is currently available to the public on the microdrama app epis. This marks a distinct shift in format for the actor, who is best known for his roles in traditional British soap operas.

The production was created, filmed, and formatted by Roseberry and Lime Media to be consumed in portrait mode. James-Bailey describes the new medium as an emerging trend that requires a different approach to performance. He notes that the framing is tighter and the pacing is quicker than standard television. Every facial expression carries more weight because the camera is closer to the face. The episodes are short and designed to keep viewers engaged through rapid storytelling.

In the series, James-Bailey plays Jeremy, a character described as a bumbling fool. Jeremy is involved in a relationship with Stevie, who is played by Hayley Sheen. The plot follows Stevie Miller, an ambitious dating expert, as she attempts to fulfill the final wish of her late best friend. She helps the grieving husband of her friend find love again. As the story progresses, an unexpected attraction emerges between Stevie and the client. This development threatens her career and her existing relationship.

James-Bailey previously portrayed Ethan Williams on Hollyoaks and Craig Ingram on EastEnders. He cites these roles as the foundation for his experience in the genre. He describes the transition to Jeremy as a refreshing change from the darker characters he has played. The new role allows him to explore heightened emotions and drama in a lighter context. He emphasizes that the character is desperate to maintain his professional life while holding onto his relationship.

The cast includes several well-known figures from the television industry. Liam Byrne, Molly Grace Marsh, and Chloe Veitch appear in the ensemble. The group also features TV actors Scott Coker, Kit Williams, Christine Walsh, and Rebecca Campora. James-Bailey says the project is a collaborative effort that relies on strong performances from the entire team. He believes the series will surprise audiences with its quality and engagement factor.

The actor advises viewers not to form strong opinions about the characters too early. He states that the story is filled with twists that challenge initial impressions. The series blends comedy with romantic elements to create a modern love story. It deals with themes of grief, ambition, and friendship. James-Bailey encourages viewers to give the show a try, noting that the format is becoming increasingly popular for those who watch content on their phones.